Why do I need to protect my IP?
Patent strategy
9 June 2016
Xeros Technology has created an ingenious technology for cleaning textiles and garments to reduce waste and address the global problem of microfibre pollution of our oceans and ecosystems.
Gordon Ellis, Global Intellectual Property Director at Xeros Technology, explains how the solution uses less water, less energy, and captures microplastics and microfibres, preventing them from entering the natural environment.
Patent Attorneys Bruce Cockerton and Jennie Cox discuss the role of a patent attorney in considering such a distinctive technology alongside commercial objectives in order to develop a successful patent strategy.
Patent strategy
9 June 2016
IP and Sustainability
26 April 2024
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