Tuesday 10 October

Legal directories and making a good submission

When and where

Date and time

Start: Tuesday 10 October 2023, 12:30 PM

End: Tuesday 10 October 2023, 01:30 PM

Event Overview

How important is it for a patent firm to secure a good ranking in a respected legal directory?

The number of outlets publishing rankings, guides and awards has proliferated in recent years and, from what we at CIPA hear, opinions about their veracity and significance varies between firms, with some even choosing not to participate.

But, for now, the consensus seems to be that it is still worth putting the time and effort into making high quality submissions in order to secure as good as result for your firm as possible.

But what are the hallmarks of a good submission? What are the “do’s” and “don’ts”? What are the key, overring principles to always bear in mind?

Joining us for this special webinar will be Kingsley Egbuonu, Global Research Editor for the Managing IP Awards programme and IP STARS rankings and freelance directory specialist Susannah Pearson, Founder of the Directories Consultancy who will share best practice and provide expert tips and advice.


Members, Non Members


Kingsley Egbuonu, Managing IP

Kingsley Egbuonu, Managing IP

Over the course of his career, Kingsley has written extensively about intellectual property law and practice; managed local and international teams and research projects; commissioned and edited IP articles; and organised or participated in legal industry events.

His interests in law include modern delivery of legal services, dispute resolution and legal technology.

Neil Lampert, Deputy Chief Executive, CIPA

Neil Lampert, Deputy Chief Executive, CIPA

As Deputy Chief Executive, Neil is responsible for CIPA’s stakeholder management at home and overseas, as well as public affairs, public relations and all external and internal communications. In 2018 Neil won the Memcom award for Outstanding Achiever in a Membership or Marketing Team in recognition of his use of stakeholder engagement to build advocacy and spread CIPA’s key post-Brexit messages globally.

He joined CIPA from the Probation Association, the national membership body for the Probation Trusts of England and Wales. As the Association’s PR and Communications Manager he held the most senior communications position in the probation service outside of Government, briefing politicians and managing national media appearances by senior probation chiefs.

A journalist by trade, Neil spent many years running newsrooms in newspaper and radio environments. He also managed teams in a city PR agency.

He is a keen cyclist, a long-suffering Arsenal fan and music geek.

Susannah Pearson, Directories Consultancy

Susannah Pearson, Directories Consultancy

Susannah Pearson is the most experienced external adviser on legal directories, with a track record of nearly 30 years in this specialist field.  She has worked both in-house at a number of global law firms, and as Consultant and Founder of the Directories Consultancy.  She and the team at The Directories Consultancy advise on all aspects of the submissions process.

[email protected]

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